TVS Motor joins hands with Emil Frey group to foray into the European market: A Strategic Alliance; expansion strategy
Introduction In a groundbreaking move, TVS Motor Company has embarked on a strategic alliance with Zurich-based Emil Frey Group, a century-old enterprise and a prominent name in automotive distribution. This collaboration marks a significant leap in TVS’s global expansion strategy, tapping into Emil Frey’s extensive distribution network and profound market insights in Europe. A Century-Old…